Strong values

KAOS was established by Gineline Kalleberg and Mette Bordal Hansen when they were looking for products that could make everyday life with kids easier. Along the way, they discovered a great need for the entire industry to improve. KAOS was launched in 2015 and has since then been relentlessly concerned with building a brand with a strong value base.

Our mission

KAOS makes parents’ everyday life better, for the good of the children, and with great respect to the future.

We are ambitious and dedicated and work towards a vision that motivates us every single day. The vision will be realized by designing smart, sourcing sustainable, and producing responsibly. For the joy of parents, for the good of the children, and with great respect for the future. No compromise.

We will never stop improving

The world is constantly changing and things are changing fast. We must keep the same pace. We will never stop developing and improving, be it everything from the choice of materials to functionality or the way we distribute.

the future generation

We will make choices that are in the best interests of the children and their future

As parents, you want the best for your child. This was also our motivation with KAOS. We will always make choices that enable children to be safe and happy. This relates to everything from safe products to the choice of materials, and to how we can produce and distribute with as low an environmental footprint as possible.

We take great responsibility

We will not just make things because we want something nice, we will drive innovation for the good of tomorrow. We identify needs and challenge the status quo. We design smarter and produce more sustainably, so you can get better alternatives. KAOS gives you things that last longer and ultimately: allow you to buy fewer things.

KAOS Teamphoto

Work hard, play hard

KAOS is not a job, but a lifestyle, and we love it. To succeed, we must invest hard work, 24/7. So we always need to add some fun to make the most out of our work. We must follow our hearts and never underestimate the gut feeling. We must be fearless. A smile and a good laugh are often the best medicine.